Uber Bubbles launched in France offering unique champagne experience

Image credit: Uber

This summer, Uber is set to offer a new travel experience with the introduction of Uber Bubbles, a venture that offers a unique champagne tour bookable directly through the Uber app.

Laureline Serieys, General Manager of Uber France, announced this innovative addition to Uber's 'Go Anywhere' series. With over 16 million visitors anticipated in France this season, the service aims to provide a seamless and premium way to explore one of Europe’s most renowned wine regions.

In collaboration with esteemed champagne houses Perrier-Jouët and G.H. Mumm, Uber Bubbles offers a full-day excursion starting with a morning pickup in Paris. Passengers will travel in style in a branded Tesla, heading first to Perrier-Jouët’s Cellier Belle Époque in Épernay. Here, they will enjoy a tasting of three cuvées accompanied by lunch. The journey continues to Maison G.H. Mumm in Reims for an exclusive cellar tour and Cordon Rouge tasting, concluding with an evening return to Paris.

Available for booking from 1 June, Uber Bubbles will operate every Friday and Saturday from 7 June to 17 August. The tour costs a flat fee of €200 and accommodates up to four guests. This exclusive service aims to blend convenience with luxury, bringing the essence of France's champagne region to the fingertips of tourists and locals alike.

François-Xavier Morizot, VP Champagne for G.H. Mumm and Perrier-Jouët, said: “We are thrilled to partner with Uber this summer to offer riders the chance to discover our Champagne Houses via Uber Bubbles.

“This is the perfect opportunity for travellers to enjoy the very best of our ‘bubbly’ experiences, including our beautiful cuvées, elevated gastronomy, and exceptional grounds, both in Épernay with Maison Perrier-Jouët and in Reims with G.H. Mumm.”