MORE THAN 1,000 ORDERS PLACED: Toyota bZ4X sparks interest among Uber drivers in new partnership
Uber drivers in Britain are embracing Toyota’s all-electric bZ4X SUV, spurred by a new partnership between the ride-hailing giant and Toyota. In just over 10 weeks, more than 1,000 orders have been placed for the bZ4X and other Toyota and Lexus battery electric vehicles (BEVs).
The initiative is part of a tailored financing programme developed by Toyota (GB) and Toyota Financial Services. This allows Uber owner-drivers to purchase a Toyota or Lexus BEV through a Hire Purchase agreement with 0% APR over a term of up to five years.
A dedicated micro-site, providing details on the vehicles and financing options, has recorded over 75,000 visits, reflecting the high level of interest. Toyota’s fleet partners have also contributed, securing hundreds of additional sales through the Uber Driver Scheme.
The bZ4X has emerged as a standout choice for Uber drivers. Its design focuses on reliability and durability, key priorities for high-mileage drivers. It also offers a class-leading warranty of up to 10 years or 100,000 miles, with specific guarantees for battery capacity for up to 10 years or 620,000 miles.
Toyota’s partnership with Uber underscores the growing demand for electric vehicles in the UK’s ride-hailing sector. With tailored support and competitive financing, the bZ4X is positioning itself as a top choice for drivers seeking an efficient and dependable BEV solution.
Neil Broad, General Manager Toyota Fleet Services, said: “The response to our new programme with Uber has been exceptional. We have a well-established, successful relationship with Uber both here in the UK and globally, and we share a commitment to providing mobility for all. With our new Uber Driver Scheme we are helping Uber progress its ambition to become a 100 per cent electric vehicle business. Thanks to the agility of Toyota (GB) and Toyota Financial Services, we have been able to develop a bespoke financing opportunity that will help more Uber owner-drivers and fleet partners access our state-of-the-art battery electric models.”
