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How technology can be used to help reshape mobility for the elderly in the taxi industry



Technology is increasingly being used to address transportation challenges faced by older adults in the taxi and private hire vehicle (PHV) industry. Recent developments aim to improve accessibility, safety, and independence for seniors, particularly those who no longer drive.


Ride-hailing companies like Uber have introduced features such as ‘senior accounts’ and ‘Simple mode’ outside of the UK to simplify the user experience for older adults. These features offer larger text, fewer buttons, and streamlined navigation, making it easier for the elderly to book rides. Family members can also assist by managing accounts and monitoring trips in real-time. Such initiatives are designed to reduce barriers to mobility and enhance the autonomy of older passengers.

Beyond app-based solutions, the integration of technology in vehicle design and dispatch systems is also playing a role. For instance, in some areas like London all black cab services incorporate wheelchair-accessible vehicles and devices like hearing loops to assist passengers. These adaptations are crucial for accommodating the physical needs of older adults.


Autonomous vehicles (AVs) are another area of interest. Outside of the UK, pilot programs have tested driverless shuttles in retirement communities, aiming to provide on-demand transportation for seniors. While AV technology holds promise, it also presents challenges, such as ensuring vehicles can accommodate assistive devices and that seniors are comfortable using them.

In rural and suburban areas, where public transportation options may be limited, technology-enabled solutions can bridge the gap. Services like dial-a-ride programs and volunteer driver networks, coordinated through digital platforms, offer flexible and affordable transportation alternatives. These services are particularly valuable for seniors who need to travel to medical appointments or social engagements, but lack access to private vehicle options.


The integration of technology into the taxi and PHV industry is and can continue to create more inclusive transportation options for the elderly traveller. The focus is very much on the accessibility, user-friendly interfaces, and adaptable services, when it comes to helping the elderly maintain their independence and stay connected to their communities.


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