mytaxi signs up to support Westminster Council’s #dontbeidle Campaign

This week mytaxi has signed up to support Westminster City Council’s anti-idling campaign #DontBeIdle. The campaign, which is led by Council leader, Nickie Aiken started last year to speak to people driving in Westminster about engine idling. This year, the council has approached businesses that work with drivers to encourage them to switch off their engines. mytaxi has signed up and is encouraging drivers to turn off their engines when on taxi ranks or waiting to pick up a passenger.

David Savage, UK General Manager of mytaxi said: “We are pleased to back the #dontbeidle campaign and so far drivers have been supportive. Turning off your engine when waiting for a pick up or waiting at a rank is a good way to help reduce emissions in the capital and demonstrate that the trade is committed to making London’s air cleaner.

“Lots of drivers already switch off their engines when they are in ranks or waiting to pick someone up. By promoting this campaign we are hoping to reduce emissions in the capital and to raise awareness that black cabs are committed to making London’s air quality better.” The mytaxi driver team will be coming to hand out leaflets which give more information on #dontbeidle in the coming weeks.